Friday, March 6, 2015

Got Peeps?

I guess it was only a matter of time before someone came out with marshmallow-flavored milk. After all, we Americans have been enjoying marshmallows with milk in our cereal -- from Kaboom to Lucky Charms to Franken Berry and Boo Berry, to name just a few -- for decades.

But this is not just any marshmallow-flavored milk, people. This is Peeps-flavored marshmallow milk. And it's only available for Easter.*

[Click on the photo to enlarge it.]

What I find particularly amusing about Prairie Farms Peeps-flavored milk is that it is marketed as Reduced Fat -- and nutritious!

Indeed, just check out the sidebar on the right of the Prairie Farms' Peeps milk landing page (above), which proudly states:
Our Farm families work hard every day caring for their animals and the land so that we can bring you fresh, great-tasting, wholesome and nutritious dairy products. Produced with no artificial growth hormones, you can take comfort in knowing the milk that comes from our farms is produced with integrity and care.
I'm not a scientist, but I do know a thing or two about nutrition and healthy eating. And I'm pretty sure no one would associate the words wholesome and nutritious with Peeps or marshmallow- or egg nog-flavored milk. Not with 37 grams of sugar and 320 mg of sodium, and artificial colors and flavors. And that's just the Peeps Marshmallow Milk. (The Peeps Easter Egg Nog has 40 grams of sugar in a cup.)

Also, when I last checked (about 10 seconds ago), eggnog was a Christmas beverage, typically made with brandy, rum, or bourbon. Is that really want you want to be giving your kid for breakfast, parents?

Maybe they have a different definition of wholesome and nutritious in the Midwest.

Anyway, what do you all think of Peeps Marshmallow Milk? Let me know via a Comment.

*And only in the Midwest... for now.

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